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Guino measures two things about your published pages: how many times they were viewed, and how many times someone clicked an affiliate link. Both are real counts. Neither is estimated.

Page views

Guino counts views, not visitors. There is no visitor cookie and no fingerprinting, so one person reading your page three times counts as three views. Every screen in Guino says “views” for this reason.
Counting is done in the visitor’s browser, which means:
  • Ad blockers and visitors with scripting disabled are not counted.
  • Your real numbers are somewhat higher than what Guino shows.
Undercounting is the deliberate direction to be wrong in. A traffic number that flatters you is worse than one that is conservative. Only genuinely live pages record views. Drafts and unpublished pages do not.

Affiliate clicks

Every affiliate link on your published pages is tracked. A click is recorded when a visitor follows one through to Amazon. This is the number closest to your actual income, and it is the one to watch. A page with many views and very few clicks usually has a call to action problem, not a traffic problem.

What Guino will not show you

Estimated earnings and conversion rate do not appear anywhere in Guino, and will not be added without a real source.Amazon reports your commissions to your own Associates dashboard and never back to Guino. Guino can see that someone clicked through, and nothing after that. It cannot see whether they bought, what they bought, or what you were paid. Any earnings figure would be arithmetic dressed up as a record.
For your actual income, use your Amazon Associates dashboard. Guino tells you which of your pages sent the traffic, which Associates cannot. Clicks divided by views is a click through rate, and if it is ever shown it is labelled as exactly that. It is not a conversion rate.

A gotcha with renaming

If you rename a review page, views and clicks stay recorded against whichever address they happened on. The page’s history will appear in two pieces rather than one total. Bear this in mind before renaming a page that is doing well. See Review Editor.

Where to look