What it tracks
Products
Every physical item, whether or not you have filmed it yet.
Brands
The companies sending you products, and when you last spoke to them.
Contacts
People, with the channel you actually reach them on.
The pipeline
Each product moves through stages, driven by dates you record:When Guino imports products from Igloo, it fills in only what it genuinely knows. An
Igloo record proves one thing: a video was uploaded on a particular date. So Guino
sets the upload date and leaves arrived and filmed empty, even though filming
obviously happened first, because Guino does not know when.Those empty boxes are the prompt to fill them in, not a bug.
Brands and contacts
Brand names are matched case insensitively and trimmed, so “Lonvera”, “lonvera”, and “LONVERA ” are one brand rather than three. Months of history stay in one place instead of fragmenting across typing variations. Contacts store each channel separately: email, phone, WhatsApp, Instagram, Facebook. That is what makes a question like “which brands came from Facebook” answerable. A contact does not have to belong to a brand, because agents represent several.Follow ups
A brand record carries the date you last contacted them, which is what makes “brands I have not spoken to in six months” a question you can answer. Guino treats six months as the threshold. Brands you have never contacted count as stale, and brands with no products stay on the list. A relationship that has produced nothing is the one most worth chasing, not the least.Retail value, not earnings
Two details that follow from this:- A product with no recorded value shows a dash, never
$0.00. A product nobody typed a value for is not a product worth nothing. - Every total tells you how many products it covers, for example “across 34 of 50 products”. A total on its own would quietly treat every blank as a zero while looking authoritative.

